In a momentous event held at Jigme Namgyal Engineering College in Dewathang, Samdrup Jongkhar Dzongkhag has officially launched its brand, "SAMJONG," coinciding with the auspicious Zarkar today. The launching ceremony was graced by Dasho Dzongdag, along with dignified guests from various offices in Samdrup Jongkhar Dzongkhag.
The atmosphere was filled with anticipation as the unveiling of the brand took place amidst great enthusiasm. SAMJONG, the newly introduced brand, aims to promote the unique products and offerings of Samdrup Jongkhar Dzongkhag to a wider audience.
Alongside the brand launch, several exciting products were also introduced. The display of these products highlighted the immense potential and talent within Samdrup Jongkhar Dzongkhag.
Furthermore, a significant event preceding the brand launch was the signing of the bylaws of the Rural Youth Processing and Marketing Enterprise (RYPME). The establishment of RYPME is expected to empower rural youth by providing them with opportunities for skill development and entrepreneurship in the RNR sectors.
As the brand takes flight, Samdrup Jongkhar Dzongkhag envisions a future brimming with prosperity, where the SAMJONG products become synonymous with quality, sustainability, and the vibrant spirit of the region.